case study

Mailshark

Out West

8X ROAS

Every dollar spent came back guns blazing.

116% drop in Cost-Per-Lead

Leads got cheaper, profits got bigger.

Mail Shark isn’t just surviving in the digital age—it’s thriving. They proved that sometimes, the old ways (when done right) win big.

Services provided :

Full Funnel creative

The Challenge :

In a digital world, direct mail can feel old school. Mail Shark needed to prove that their approach wasn’t just relevant—it was a secret weapon for growth.

The Strategy :

People love a western. Not everyone loves junk mail. Let's make it fun.

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Director - Joshua Peters 

Creative Director - Ian Scott

1st AD - Hunter Weintz 

Producer - Haley Jones 

Marketing Consultant - Justin Largo 

DP - Jack Ahlander 

1st AC - Carlos Orozco 

Gaffer - Ryan Gordon 

Swing - Max Wenham 

Audio Tech - James Kettle 

Key PA - Jessica Lashtur 

PA - Russell Anderson 

HMUA - Missy Lovett 

Wardrobe - Mariann Hill 

Set Designer - Dan Haskell 

Spokesperson - Eric Osmond 

Pizza 1 - Monica Moore Smith 

Pizza 2 - Aaron Woodall 

Old Auto Repair Man - James Jamison 

HVAC Repair (bowler hat guy) - Bryson Alejandro 

Dentist - BJ Whimpey 

Woman - Jade Gottfredson 

Goon 1 - Tanner Rahlf 

Goon 2 - Matthew Camacho 

Horse Wrangler - Eli & Louey Dansie 

Townsperson 1 - Olivia Davis 

Townsperson 2 - Gabriel Arce 

Townsperson 3 - Drake Lucas 

Townsperson 4 - Beckie Price

Case studies